Posted on 
Jun 22

Head of Marketing

Our vision is to electrify all waterborne vessels, and we're starting with electric watersport boats.

An electric boat is superior to a gas boat in almost every way: not only is it way easier to maintain (the single biggest pain point of owning a gas boat) and a lot cheaper to operate (a day of use costs ~$10 compared to ~$100 for a gas boat), but it’s also quieter, faster, more stable, and cleaner, with no fumes or pollutants.

Battery tech is finally good enough to pull this off, but a truly performant electric boat also requires a strong, lightweight hull to accommodate the large battery. With years of experience in aerospace manufacturing, we believe we can disrupt the gasoline boating industry through first principle engineering, innovative production techniques, and a scrappy start-up approach to problem solving.

What we’re looking for

We’re looking for someone who is excited by our vision, eager for the challenge, and willing to learn on the job. You’ll report straight to Ryan, our CTO, and will work out of our manufacturing facility in Los Angeles.

Given that we’re an early stage company, you will be working in a fast-moving, dynamic environment. Your role at the company will be similarly dynamic. More than anything, we’re looking for someone that can adapt to the changing needs of the company. That said, there are some responsibilities and qualifications we expect to stay relatively constant for this role.

What we value

We value these three things above all else:
- Empathy, for colleagues and for customers
- Pragmatism, for navigating ambiguity quickly and sensibly
- Diversity, of background, opinion, culture, etc.

Given that we’re a small team working in a sometimes intense or stressful environment, it’s vital that our values align. We’d be happy to elaborate on any or all of these during the interview process.

Core responsibilities

  • Develop Arc’s long-term marketing strategy, both for its brand and individual products
  • Execute on that strategy using your own skills and a team of direct reports, agencies and contractors that you assemble to complement yourself
  • Orchestrate Arc’s in-person events, boat demos, and trade show presence
  • Inform product design and development with a deep understanding of Arc’s current and future customers
  • Build out mechanisms for measuring marketing success
  • Own press relationships and media strategy

Basic qualifications

  • At least eight years of experience building brands and launching products
  • Strong team- and people-development skills
  • An ability to think long-term, coupled with a willingness to own short-term execution
  • Comfort engaging with engineers, customers, media, partners, industry experts, and more
  • Self-awareness to know who, when and how to hire to support your vision
  • A rich understanding of key marketing metrics at various stages of a company’s growth
  • Excellent written and verbal communication skills
  • A refined eye for design

Bonus qualifications
- Experience working on website design and development or content creation
- Boating or other maritime industry expertise
- Comfort working up to 50 hours a week
- Ability to travel for networking, shows, and demos

At Arc, we encourage diversity and consider all qualified applicants equally for employment, regardless of background, identity, or status. You're welcome to reach out even if you feel you don't meet these qualifications. Passion and aptitude make up for a lot.

What you’ll get
- Smart teammates who will challenge you to be better
- Access to and input over every aspect of the business
- A meaningful equity stake
- An opportunity to launch an industry-defining product in under a year
- Knowledge that you’re helping save the environment
- Nearly free health insurance
- Lots of snacks

Since we’re a small team, we can move at whatever pace you’d like. If you’re in a hurry, we can get through the recruiting process in a matter of days. If you want to take your time, we can spread it out over weeks or even months. Either way, we generally respond to all outreach within a day or two.

Hope to hear from you soon!
The crew at Arc

Description

Our vision is to electrify all waterborne vessels, and we're starting with electric watersport boats.

An electric boat is superior to a gas boat in almost every way: not only is it way easier to maintain (the single biggest pain point of owning a gas boat) and a lot cheaper to operate (a day of use costs ~$10 compared to ~$100 for a gas boat), but it’s also quieter, faster, more stable, and cleaner, with no fumes or pollutants.

Battery tech is finally good enough to pull this off, but a truly performant electric boat also requires a strong, lightweight hull to accommodate the large battery. With years of experience in aerospace manufacturing, we believe we can disrupt the gasoline boating industry through first principle engineering, innovative production techniques, and a scrappy start-up approach to problem solving.

What we’re looking for

We’re looking for someone who is excited by our vision, eager for the challenge, and willing to learn on the job. You’ll report straight to Ryan, our CTO, and will work out of our manufacturing facility in Los Angeles.

Given that we’re an early stage company, you will be working in a fast-moving, dynamic environment. Your role at the company will be similarly dynamic. More than anything, we’re looking for someone that can adapt to the changing needs of the company. That said, there are some responsibilities and qualifications we expect to stay relatively constant for this role.

What we value

We value these three things above all else:
- Empathy, for colleagues and for customers
- Pragmatism, for navigating ambiguity quickly and sensibly
- Diversity, of background, opinion, culture, etc.

Given that we’re a small team working in a sometimes intense or stressful environment, it’s vital that our values align. We’d be happy to elaborate on any or all of these during the interview process.

Core responsibilities

  • Develop Arc’s long-term marketing strategy, both for its brand and individual products
  • Execute on that strategy using your own skills and a team of direct reports, agencies and contractors that you assemble to complement yourself
  • Orchestrate Arc’s in-person events, boat demos, and trade show presence
  • Inform product design and development with a deep understanding of Arc’s current and future customers
  • Build out mechanisms for measuring marketing success
  • Own press relationships and media strategy

Basic qualifications

  • At least eight years of experience building brands and launching products
  • Strong team- and people-development skills
  • An ability to think long-term, coupled with a willingness to own short-term execution
  • Comfort engaging with engineers, customers, media, partners, industry experts, and more
  • Self-awareness to know who, when and how to hire to support your vision
  • A rich understanding of key marketing metrics at various stages of a company’s growth
  • Excellent written and verbal communication skills
  • A refined eye for design

Bonus qualifications
- Experience working on website design and development or content creation
- Boating or other maritime industry expertise
- Comfort working up to 50 hours a week
- Ability to travel for networking, shows, and demos

At Arc, we encourage diversity and consider all qualified applicants equally for employment, regardless of background, identity, or status. You're welcome to reach out even if you feel you don't meet these qualifications. Passion and aptitude make up for a lot.

What you’ll get
- Smart teammates who will challenge you to be better
- Access to and input over every aspect of the business
- A meaningful equity stake
- An opportunity to launch an industry-defining product in under a year
- Knowledge that you’re helping save the environment
- Nearly free health insurance
- Lots of snacks

Since we’re a small team, we can move at whatever pace you’d like. If you’re in a hurry, we can get through the recruiting process in a matter of days. If you want to take your time, we can spread it out over weeks or even months. Either way, we generally respond to all outreach within a day or two.

Hope to hear from you soon!
The crew at Arc

Responsibilities

Requirements

Offer

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