Corporate Marketing Manager

at 
ConnectDER
Posted on 
20 Jan

Company Overview

ConnectDER (www.ConnectDER.com) represents the next generation in US-based grid technology product development. Our flagship product, the Smart ConnectDER, is a plug-and-play interface for rapidly connecting residential solar photovoltaic systems and EV chargers to the grid and managing them using embedded telemetry and communications.

We’re a 30+ employee, venture-backed company with a planned rapid growth trajectory and a robust product development schedule. We’re looking to connect with talented individuals who are ready to deliver innovative, quality service that drives our mission to empower utilities and their customers with tools that radically enhance the value of clean grid edge resources.

At ConnectDER we know that a diverse, equal, and inclusive workplace is a key to our success. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.

ABOUT THE ROLE

TITLE: Corporate Marketing Manager
LOCATION: Remote
SCHEDULE: Full-Time
TRAVEL: Minimal
COMPENSATION: $80,000 - $95,000 annually

BENEFITS: All employees receive access to our health insurance plan (we cover 75% for employees, spouses, and children), flexible paid time off, 401K with company match, and equity stock options.

As our Corporate Marketing Manager, you will plan and execute a ground-up buildout of our marketing and branding efforts. Reporting to the Chief Commercial Officer, you will be responsible for the overall marketing budget and work with a team of internal and external resources as needed.

Key responsibilities will include managing our digital visual identity, social media community building, digital marketing campaigns, marketing data analytics, SEO, event planning and coordination, PR, and our digital lead generation into revenue generation workflow.

Our primary target customer audiences are solar developers, electrical contractors, utilities and ultimately consumers looking to electrify their homes with solar panels, electric vehicles, heat pumps and all-electric appliances.

Key Responsibilities
- Defining marketing goals and priorities to support the company’s revenue growth, and elaborating on a detailed plan, including budget, to execute and achieve these goals.
- Reporting progress on the goals above using a data driven approach.
- Managing the company’s online channels, including the corporate website and social media efforts, putting the brand identity into action on all channels.
- Managing the production of collateral to support sales and business development, including videos, visual assets, thought-leadership content and communication templates.
- Managing the execution of goals with external resources on time and on budget, including PR agencies, website developers, inbound marketing services, promoters, and event management.
- Continually assessing the company’s marketing capabilities and proposing team growth plans as needed.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WHO YOU ARE

  • PASSION – you thrive on creativity and invention and you understand how your work can impact the greater good.   
  • ACCOUNTABILITY – people can count on you to do what you say, to take ownership of your performance, and to work hard to accomplish your goals.
  • INTEGRITY – you act with sound judgment, honesty, dependability, and consistency.
  • INCLUSION – you create an environment which fosters authenticity, diversity, innovation, collaboration, and respect.
  • ENTREPRENEURIAL – you enjoy working in a continuously evolving environment where everyone’s contribution is valued and essential.

You’re mission-driven and passionate about renewable energy and clean tech. You are an independent thinker who can work effectively with cross-functional teams. You have a clear focus and bias for action to achieve the company’s strategic goals. Additionally, you should be able to demonstrate a close focus on narrative content development. Understanding how to tell a story is critical for the success of this role and the company’s overall marketing and branding efforts.

WHAT YOU’LL NEED
- 5+ years of experience in a communications, marketing or similar role.
- You deliver results on time and within budget, quantifying progress towards achieving goals with hard data.
- You are on top of the latest and greatest tools that can boost our brand and marketing effectiveness and have experience implementing digital marketing tools (WordPress, Hubspot, NetSuite, etc).
- You have developed a portfolio of digital content that tells compelling stories for a given audience.
- You are comfortable with messaging technology and innovation, and can articulate how technology can help deliver business results.
- You understand the power of storytelling and can direct 3rd party content creators, both internal and external, in ways to develop and harness it in various media formats (video, audio, slides, etc).
- You’re motivated by working for a company that’s making an impact in the world that is greater than just growing for growth’s sake.

Work Environment/Physical Demands:_ _Must have the ability to work on a computer for extended periods of time with or without accommodation.

Additional Information

ConnectDER is committed to developing a barrier-free recruitment process and work environment. If you require any accommodation during the application and interview process, please email us at careers @ connectder.com (no spaces) and we’ll work with you to meet your accessibility needs.
Don’t meet all the requirements listed above? Research shows that members of historically underrepresented groups don’t typically apply for jobs unless they meet 100% of the requirements. We are dedicated to building a diverse workforce and if this job interests you, we encourage you to apply even if you don’t meet every bullet point.

All your information will be kept confidential according to EEO guidelines.

Job Description

Company Overview

ConnectDER (www.ConnectDER.com) represents the next generation in US-based grid technology product development. Our flagship product, the Smart ConnectDER, is a plug-and-play interface for rapidly connecting residential solar photovoltaic systems and EV chargers to the grid and managing them using embedded telemetry and communications.

We’re a 30+ employee, venture-backed company with a planned rapid growth trajectory and a robust product development schedule. We’re looking to connect with talented individuals who are ready to deliver innovative, quality service that drives our mission to empower utilities and their customers with tools that radically enhance the value of clean grid edge resources.

At ConnectDER we know that a diverse, equal, and inclusive workplace is a key to our success. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.

ABOUT THE ROLE

TITLE: Corporate Marketing Manager
LOCATION: Remote
SCHEDULE: Full-Time
TRAVEL: Minimal
COMPENSATION: $80,000 - $95,000 annually

BENEFITS: All employees receive access to our health insurance plan (we cover 75% for employees, spouses, and children), flexible paid time off, 401K with company match, and equity stock options.

As our Corporate Marketing Manager, you will plan and execute a ground-up buildout of our marketing and branding efforts. Reporting to the Chief Commercial Officer, you will be responsible for the overall marketing budget and work with a team of internal and external resources as needed.

Key responsibilities will include managing our digital visual identity, social media community building, digital marketing campaigns, marketing data analytics, SEO, event planning and coordination, PR, and our digital lead generation into revenue generation workflow.

Our primary target customer audiences are solar developers, electrical contractors, utilities and ultimately consumers looking to electrify their homes with solar panels, electric vehicles, heat pumps and all-electric appliances.

Key Responsibilities
- Defining marketing goals and priorities to support the company’s revenue growth, and elaborating on a detailed plan, including budget, to execute and achieve these goals.
- Reporting progress on the goals above using a data driven approach.
- Managing the company’s online channels, including the corporate website and social media efforts, putting the brand identity into action on all channels.
- Managing the production of collateral to support sales and business development, including videos, visual assets, thought-leadership content and communication templates.
- Managing the execution of goals with external resources on time and on budget, including PR agencies, website developers, inbound marketing services, promoters, and event management.
- Continually assessing the company’s marketing capabilities and proposing team growth plans as needed.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WHO YOU ARE

  • PASSION – you thrive on creativity and invention and you understand how your work can impact the greater good.   
  • ACCOUNTABILITY – people can count on you to do what you say, to take ownership of your performance, and to work hard to accomplish your goals.
  • INTEGRITY – you act with sound judgment, honesty, dependability, and consistency.
  • INCLUSION – you create an environment which fosters authenticity, diversity, innovation, collaboration, and respect.
  • ENTREPRENEURIAL – you enjoy working in a continuously evolving environment where everyone’s contribution is valued and essential.

You’re mission-driven and passionate about renewable energy and clean tech. You are an independent thinker who can work effectively with cross-functional teams. You have a clear focus and bias for action to achieve the company’s strategic goals. Additionally, you should be able to demonstrate a close focus on narrative content development. Understanding how to tell a story is critical for the success of this role and the company’s overall marketing and branding efforts.

WHAT YOU’LL NEED
- 5+ years of experience in a communications, marketing or similar role.
- You deliver results on time and within budget, quantifying progress towards achieving goals with hard data.
- You are on top of the latest and greatest tools that can boost our brand and marketing effectiveness and have experience implementing digital marketing tools (WordPress, Hubspot, NetSuite, etc).
- You have developed a portfolio of digital content that tells compelling stories for a given audience.
- You are comfortable with messaging technology and innovation, and can articulate how technology can help deliver business results.
- You understand the power of storytelling and can direct 3rd party content creators, both internal and external, in ways to develop and harness it in various media formats (video, audio, slides, etc).
- You’re motivated by working for a company that’s making an impact in the world that is greater than just growing for growth’s sake.

Work Environment/Physical Demands:_ _Must have the ability to work on a computer for extended periods of time with or without accommodation.

Additional Information

ConnectDER is committed to developing a barrier-free recruitment process and work environment. If you require any accommodation during the application and interview process, please email us at careers @ connectder.com (no spaces) and we’ll work with you to meet your accessibility needs.
Don’t meet all the requirements listed above? Research shows that members of historically underrepresented groups don’t typically apply for jobs unless they meet 100% of the requirements. We are dedicated to building a diverse workforce and if this job interests you, we encourage you to apply even if you don’t meet every bullet point.

All your information will be kept confidential according to EEO guidelines.

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